Does Your Corporate Strategy Include Social Media?
The 6/2/10 #SMchat is all about social media and corporate strategy. I really liked this infographic from Willis Wee that shows how social media is changing business. It presents a lot of questions on how to incorporate social media into your strategic planning.
1 ) Is social media part of your corporate strategy? Why or why not?
2 ) How can you include social media as part of your corporate strategic initiatives? Which ones?
3 ) Can you afford not to include some form of social media?
4 ) What social media platforms work best for your strategy and why?
5 ) Link from @cacildanc: Is social media better at destroying value than creating it? http://bit.ly/bmkDRa – Do you agree?
6 ) Link from @leeodden: 7 Common Soc Med Mktg Problems http://bit.ly/d0razv – What problems are you finding?
7 ) Is a social media “face” (real person behind the name) part of your corporate strategy? What happens when the “face” leaves?
8 ) Link from @harvardbiz http://bit.ly/cJtqS7 talks about big budget social media – what can you do with a smaller budget?