1704, 2011

Video – The Other Search Marketing Method

By |April 17th, 2011|DRTV, General Updates, Marketing, Twitter Chats|3 Comments

Since YouTube was named the second-largest search engine, it makes sense to add video to your website. Here are some questions to ask before you add videos.

2608, 2010

Why Didn’t I Ask “How Did You Hear About Us?” I Already Know.

By |August 26th, 2010|DRTV, General Updates, Marketing, Twitter Chats, Web Analytics|2 Comments

During a Twitter chat on conversion rate optimization (#CROchat), several participants recommended that you shouldn't ask "How did you hear about us?" Here's why I agree...

504, 2010

Don’t Put All of Your Eggs In One Basket

By |April 5th, 2010|Affiliate Marketing, DRTV, Email Marketing, General Updates, Marketing, Social Media|3 Comments

In marketing, as in life, it is best to diversify your interests. Testing multiple marketing channels to see what works for you is the best strategy.